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Manage Online Reputation Effectively

Published 03/01/2012 and rated Ratingstars5 5 out of 5 stars
by Robyn Valenzuela
What can you use the app for?

Reppler is a social media monitoring service that helps users manage their online image across different social networks like Facebook, Twitter and LinkedIn. Reppler shows users what their online image looks like by showing them how they are perceived across social networks, by telling users the makeup of their social network connections, and by identifying any potential issues and risks. Reppler analyzes the tone and the words used by users and their network of connections. It looks into where a user's posts are coming from and even describes what the timing of the posts might implicate about the user as well. Reppler identifies potential issues and risks that reside within a person's social network makeup and gives them recommendations for improving their online reputation. Finally, Reppler calculates an online image score for its users and tells them what this means for them and to others.

Reppler screenshot
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What is the history and popularity of the app?

Reppler launched in 2011. Vlad Gorelik is the Founder of this organization. He is most notable for being the former Vice President of Cloud Services at AVG. Reppler is backed by investors including Northwest Venture Products and Don Listwin. On January 12, 2012, TrustedID acquired Reppler. TrustedID is a leading provider of credit and identity protection services, based out of Palo Alto, California.

What are the differences to other apps?

Reppler is a completely unique service. Sure there are reports that indicate proper netiquette, and there are online reputation companies who would charge a bundle to manage someone's appearance. However, Reppler provides a free and accessible service so users can quickly and intelligently improve the way that they appear online and learn some pretty common sense lessons on how to maintain that appearance.

How does the web app look and feel to use?

Reppler is incredibly easy to use. Users simply need to link their Facebook account to Reppler and the application takes it from there. Within a minute or two a complete online health score is derived and action items or questionable things are pointed out to the user to review and possibly edit to improve how they appear to the world through social networking. Users can also link their Twitter, LinkedIn, Picasa and YouTube login for Reppler to analyze the appearance of those as well. Reppler provides an easy to read and comprehensive report with simple action-items listed to improve one's score.

How does the registration process work?

For Facebook users, the registration process for Reppler is incredibly easy. Reppler will not report or share any information about its users that it uncovers, however new users just need to allow Reppler access to their Facebook account to start the process of analyzing their online reputation.

What does it cost to use the application?

Reppler is a free service. Seeing that they were just acquired by another company, the future is uncertain if this service will become a premium one in the future. Therefore users are encouraged to take advantage of a free scan of their social media appearance through Reppler today.

Who would you recommend the application to?

Reppler is particularly useful for those who are in the job market since they can see how they appear to possible employers and recruiters. In these hard economic times, users cannot be too careful about their online presence. Really, anyone with a Facebook profile should give Reppler a try. It may help someone realize that something they never noticed before is affecting how people perceive them. Plus everyone could use a tune-up in netiquette and Reppler is a great place to start.

  • Manage Twitter, Facebook and LinkedIn appearance in one place
  • Analytics with recommendations on how to improve how one appears online
  • Very fast analysis- process takes just minutes to setup and get back results

Reppler video

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Reppler pricing

FREE - Permanently free version




Reppler on Twitter

Link to app information

Company blog